Basically, all the pages of a website have the appearance according to the theme applied. But, you might come across some sites that have different designs for different pages. How is it possible? The simple answer is – Custom WordPress Page templates. The look of a page can be changed easily by applying a different page template. You can also use a WordPress custom page template to serve different purposes. For example, to create a contact page, landing page, displaying a list of archives/authors, embedding a Google script etc. You can extend the power of WordPress endlessly, it just depends on how you customize !!